Mike Mathieu: Big Data is Watching You

Jul 25, 2014

The Next American Economy project brought together 30 experts from various disciplines to envision tomorrow's economic and political challenges and develop today's solutions. Their assignment: be bold, and leave the conventional wisdom -- and their own opinions -- behind. In today's video, tech entrepreneur Mike Mathieu imagines what happens when data-mining is done directly to the human brain.

Mike Mathieu, entrepreneur and founder of high-tech business incubator Front Seat, speculates on the future of technology, imagining a 100-million-fold increase in computer power that leads to a revolution in data and the "sensor-fication" of the entire world. By 2040, he says, we can wire computers directly to the brain to capture data. The economy grows, but some suggest "data becomes America's Dutch Disease." In a darker turn, we begin to see a loss of human freedoms as behavior is increasingly predicted, tracked, and incentivized according to data models.

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